
EMPLOYER / BRAND
Amazon
PHOTOGRAPHER
GEORGE WARD
PARTNER AGENCY
CREATIVE: VML
PROUCTION: BRU
MY ROLE
+ Creative Direction
+ Quality assurance
+ Image selection
+ Shoot preparation: location, scenes, wardrobe & prop selection
Elevating Amazon's e-commerce brand photography – showcasing diverse talent in appealing and inspiring office environments, targeting hard-to-fill positions across key European markets.
This comprehensive visual collection was developed to support engaging e-commerce marketing campaigns to attract exceptional candidates throughout Europe. The vibrant imagery captures dynamic, authentic and fun moments that are optimistic and aspirational in style.
Also captured 5 office environment background plates, enabling green screen integration capabilities worldwide. This allows us to photograph talent anywhere – seamlessly blending them into our contemporary office scenes - ensuring consistent, high-quality imagery while optimising resources and costs.
Through authentic representation and innovation, we've created a sustainable framework for producing world-class recruitment assets and imagery production that serves our global markets efficiently.
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